Scott Lederer

UX design for scrappy web app teams
Capitol AI

Capitol AI

Driving the design of a modern data storytelling experience

2022–2023

Capitol AI helps anyone craft modern, data-driven stories, presentations, and reports. As Head of Design, I played a key role in shaping its journey toward product-market fit – from a visualization tool for data storytellers, to automatic insight generation for enterprise data, to an LLM-powered document authoring.

User-centered from the start, and with an early focus on healthcare, we interviewed and observed data analysts, product managers, and software engineers at digital healthcare startups and a leading health insurer, unpacking the nuances of their legacy data reporting practices and evaluating our evolving product in the wild. When ChatGPT exploded, we plugged in and turbocharged our data storytelling innovations for an even larger market.

Some key contributions: