Scott Lederer
About me
I help small, scrappy web app teams with user experience direction, design, discovery, and development.
With a soft spot for tech-for-good projects, I’ve been designing and building web apps for nearly two decades. From four years stewarding the search experience of Google Maps, to revolutionizing the design practice at a mission-driven geospatial software agency (Azavea), to reorienting design at startups known (Capitol AI, Bitly) and unknown (RIP), to tinkering with my growing menagerie of pet projects.
These days I’m most engaged as design advisor, team lead, or solo designer. I prefer working with startups and small teams, so I can keep my feet on the ground, hands in the dirt, eyes on the horizon.
I'm currently available for fractional, advisory, or short term roles.
How can I help?
Depending on your needs, I may be able to:
- Design – and optionally prototype or build – v0, v1, or vN of your web app.
- Establish or repair your UX design practice.
- Lead your small design team by translating product strategy into design direction, operations, alignment, momentum.
- Provide feedback at design reviews.
- Workshop your exec or product team into strategy alignment.
- Suss out design ops, frontend stacks, or eng/product/design execution.
- Serve as sounding board for execs and founders – from product and business strategy to ops, culture, you name it. I’m a great listener and an honest ally.